Lucas Thomashow – Senior Vice President of SELENE at Avex USA
Lucas Thomashow serves as Senior Vice President at Avex USA, overseeing label, publishing and music tech investments for Avex USA.
Naoki Osada, president of Avex, hired Thomashow from Brat TV and Google. According to Osada, Thomashow has an in-depth knowledge of music and business.
He has formed relationships with TikTok influencers such as Ari Elkins. Many of Elkins’s videos feature themed playlists.
Early Life and Education
Lucas, an intelligent yet meek 14-year-old outsider, finds comfort when befriending Maggie; an attractive new girl whose football player boyfriend Cappie protects him from bullying. Lucas attempts to impress Maggie by joining the school football team but ends up disappointed when she chooses Cappie over him.
Corey Haim, Kerri Green, Charlie Sheen and Courtney Thorne-Smith star in this 1986 classic coming-of-age film written by David Seltzer of The Omen fame. Lucas has long been used for boys around the world; its popularity continues to increase internationally with similar variations such as Luka and Luciana making an impressionful statement about family values. Lucas can also be used as an excellent name choice for girls!
Lucas Thomashow has extensive music industry experience. He has held various roles for multiple labels and currently acts as Senior Vice President of SELENE at Avex USA, overseeing their US label, publishing division, and tech investments.
Formerly, he served as executive VP of Sony Music Nashville’s RCA Inspiration division, where he signed numerous popular Gospel artists. Additionally, he was responsible for A&R hit singles by Cardi B, Megan Thee Stallion and Bernard “Harv” Harvey that reached Billboard No.1.
He is also the creator of Over Under, which features a musician performing songs while she cooks against an empty wall. Additionally, Red Hot Kitchen contains recipes for classic Asian chili sauces from scratch as well as delicious dishes to create with them.
Lucas Thomashow serves as Senior Vice-President for Avex USA. In this capacity, he oversees their strategy and operations, with responsibility spanning labels, publishers and tech investments. Lucas joined Avex USA in 2020 after working for Google and prior experience at Brat TV.
Alexandra Bachzetsis explores how contemporary media culture inscribes itself onto bodies through choreographies, performances and sculptures. Her latest body of work Escape Act (2018) engages stereotypical representations of human bodies spread by popular culture while subverting them with its own brand of persiflage.
Thomashow has experience running his own label through Selene, founded by him in 2021. Many of its signees boast massive followings on TikTok – which underscores just how effective TikTok can be as an avenue for discovering talent.